Flagship store design
Li-Ning is China’s largest producer and distributor of sporting apparel, footwear, equipment and accessories. Storeage created a new concept, which was implemented across flagship stores in Beijing and Shanghai. Together the stores comprise more than 6,000 sqm. Storeage's concept creates mystique around the idea of movement; celebrating the jump, leap and stride that make a great sporting moment. Stores include product zones, interactive displays and VIP rooms for athletes and dignitaries.
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